The major in Communications with a Journalism/Public Relations concentration studies the role and functions of the mass media and persuasion in public relations/advertising. The major equips students with the skills needed for careers in mass media communications.
Students learn to gather and assess information, write, edit, and design publications. Practical experience is provided at the student newspaper, service learning projects and professional internships.Students learn to think critically about the concepts, ethics, legal implications, and practices of public relations.
Changing technology and the evolution of social media have changed the professional practice of journalism and of public relations. To tell stories and engage consumers, today's multimedia content producers use:
Students will be expected to understand and practice ethical standards in communications; be able to use digital technology to report stories or produce public relations content; and exhibit writing and editing skills appropriate for professional communicators.
A minor in journalism is available and requires students to take 20 credit hour.
Kelly Emerson is in graduate school at Emerson College, which is internationally recognized for its communications specialties. She networked contacts she met through a St. Joe's internship experience in order to land a graduate internship with New England Sports Network, where she helped with production of the Boston Red Sox games.
“Both professors, who helped me get this job, taught me crucial skills that I have already used and that will help me be successful in my career, wherever it may take me!”